AI search and authority update · 31 October 2026

Buyers asked AI 243 times. It named Outcraft 9.

We asked ChatGPT and Gemini the questions our ecommerce buyers ask. Then we checked who they recommend, what they say about us, and what it will take to change it.

One AI answer that names this companyAn answer that names Outcraft
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01Summary

AI still knows the old Outcraft. We fix the story first, then build links.

0/ 243
AI answers that named Outcraft when the buyer did not ask about us
0/ 10
AI answers about Outcraft that still describe the old B2B product
0DR
our authority score, mostly from spam links. Only 38 sites link to us by name
0click
from 31,839 Google views of our best buyer page
1

AI repeats our old story

Old profiles (G2, HubSpot, LinkedIn) and old blog posts still describe a B2B lead tool. AI copies them.

2

Rivals win in 3 places we are missing

The Shopify App Store, comparison pages and "best tools" lists. We have none of these yet.

3

The plan is in the right order

Fix our story on the site and the web (Nov–Jan), then build strong links. Expected DR: 28–31 in 1 month, 31–40 in 3 months.

02Words in 30 seconds

Eight words you need to read this report.

SEO
Getting our pages to show up on Google.
e.g. ranking for "abandoned cart recovery"
GEO / AEO
Getting AI tools (ChatGPT, Gemini, Google's AI answers) to name and recommend us.
e.g. ChatGPT lists Outcraft as a top pick
AI Overview / AI Mode
Google's AI answer at the top of search results, and Google's AI chat.
Buyers read it and often never click
Citation
A web page an AI answer uses as its source and links to.
The Shopify App Store is cited most in our market
Entity
How Google and AI understand "Outcraft": what it is, what it sells, who it is for.
Today: "B2B lead tool". Goal: "AI sales team for ecommerce"
Backlink
A link from another website to ours. Good ones act like a vote of trust.
"Dofollow" links count. "Nofollow" ones mostly don't
Referring domain
A website that links to us. 10 links from one site = 1 referring domain.
We have 1,168, but most are spam
DR (Domain Rating)
A 0–100 score made up by Ahrefs. It only counts links. It does not measure sales, traffic or AI visibility.
Useful as a signal, not as a goal

03How we tested

110 buyer questions, asked to two AI tools, plus our Google and link data.

0
questions written the way Shopify merchants type them
0
AI answers saved (ChatGPT 133, Gemini 129, Perplexity 1)
0
web pages the AI answers cited as sources
0
data files from Ahrefs, Search Console and our work log

Where each number comes from

AI answers: Prism-GEO, our own tracking tool, 28–29 Oct.
Links and DR: Ahrefs, 23 and 29 Oct.
Google clicks: Search Console, Jul to 3 Oct (the sync stopped after that).
Links placed this month: checked live on 31 Oct.

Read the AI numbers as a direction, not a final score. The answers were collected from Bangladesh, not the US. ChatGPT noticed: 29 answers mention Bangladesh. Google's AI answers (AI Overviews, AI Mode) were blocked from this computer. A US re-run needs two free keys (SerpApi and Gemini). The patterns below are clear enough to act on now.

04The questions we asked

We show up when buyers ask for "one AI for everything". We disappear on narrow questions.

Click a row to see which companies each AI named. Blue = a direct competitor.

#
Question, exactly as asked
Companies AI named most
ChatGPT
Gemini

ChatGPT and Gemini, logged out, 28–29 Oct 2026. Some questions were asked more than once; "2/2" means Outcraft was named in both answers. Brand detection uses about 80 company names and their variants.

05Who AI recommends

Ten companies are named more often than us.

Share of the 243 answers that name each company

Questions that don't mention any brand. Outcraft in blue.

1

Partners take the most space

Klaviyo (27%) and Omnisend (7%) are our integration partners. AI often answers "use your email tool". Showing that we work with Klaviyo is an opportunity.

2

Loop Voice is ahead of us

Loop Voice (14 answers), Consio and Callsy (11 each) beat Outcraft (9). Loop also wrote a "Loop vs Outcraft" page on 28 Oct.

3

We are missing from every "alternatives" answer

Asked "Callsy alternatives", "Loop Voice alternatives" or "Consio vs Ringly", AI never named Outcraft (0 of 10 answers).

06Competitors beyond our five

Our real competition is about 50 companies in 5 groups.

Number = AI answers naming the company (out of 243). Our five tracked rivals: Loop Voice 14, Consio 11, Callsy 11, Thoughtly 3, Ringly 1.

Prism-GEO answers 28–29 Oct; Shopify App Store and web checks 31 Oct. Apps marked "App Store" were found there but not yet in AI answers.

07What AI says about Outcraft

Asked about us by name, AI repeats old and wrong facts.

Gemini and ChatGPT · 7 of 10 answers
"…sales automation, lead qualification, omnichannel outreach…"
Old B2B product. Truth: the AI sales team for ecommerce brands.
ChatGPT · "outcraft ai reviews"
"…the entry-level plan starts at $300 per month for up to 100 inbound leads."
Old pricing wording about B2B leads, still on the web.
ChatGPT · 4 of 10 answers
"One important detail: there are two similarly named websites, so make sure you're checking the right one."
It means outcraftai.com, an AI engineering company. 6 look-alike domains also exist.
ChatGPT · "is outcraft ai legit"
"A Lithuanian company record lists Outcraft AI, UAB as registered in August 2025."
It also cites ScamAdviser: "young domain, hidden WHOIS". Truth: Outcraft AI, INC; the UAB is a subsidiary.
Gemini · "outcraft ai reviews"
"…the system handles live objections and dynamic data lookups accurately."
Truth: live store-data lookup is not available today (Product).
Markopolo "best tools" list · 31 Oct
"Outcraft can be best described as a sales team for eCommerce brands."
The first outside page with our new story. This is what we want everywhere.

Where AI learns the old story

G2: category "AI SDRs"HubSpot listing: B2B copyLinkedIn About: "sells through LinkedIn"Salesforge deal page: "books meetings"bznstart.lt: LinkedIn as a channel33 old blog posts (Bland review, WhatsApp tools, AI SDRs)FAQ page AI can't read (built with JavaScript)

This is why cleaning up old citations comes before heavy link building: strong links to old pages would make AI repeat the old story more confidently.

08Why rivals win

AI recommends what it can read about: app listings, comparisons, lists and reviews.

Where AI looksLoop VoiceConsioCallsyOutcraft
Shopify App Store
Most-cited source in AI answers (22 times)
Listed · 5.0 rating, 10 reviewsListed · 5.0 rating, 40 reviewsListed · free plan to $199/moNot listed ("coming weeks")
Comparison pages
"X vs Y", "X alternatives"
"Loop vs Outcraft" + 4 alternatives pages (Oct 28–29)Compare pages (e.g. Consio vs Callsy)38 compare pages, incl. "Callsy vs Outcraft"13 pages, all against old rivals (Retell, Vapi, Bland)
"Best tools" lists—Writes its own lists and ranks itself #1 ("8 best AI phone agents for Shopify")—1 so far: Markopolo, #2 of 10 (no link yet)
ReviewsShopify 5.0Shopify 5.0Shopify, GetApp, CapterraG2 4.8 (14 reviews, 2 with business ties) · Capterra 0 reviews
Authority (DR)43604629
What Loop's page tells AI about us: no App Store listing, no A/B testing, no statement on AI disclosure, and about $2,000 vs Loop's $399 for 1,000 shoppers. AI can repeat this until we publish our own answers.

Live checks 31 Oct 2026 (loopvoice.ai/compare/loop-vs-outcraft, Shopify App Store, consio.ai blog). Consio's review count and Callsy's compare pages: 15 Oct benchmark report. DR: Ahrefs 29 Oct.

09Google search today

People find us by name. Buyers searching their problem almost never do.

0%
of Google clicks come from people typing "Outcraft"
0clicks
from real buyer searches in 3 months (Jul to 3 Oct)
0%
of clicks come from the US. Lithuania sends 26%, India 13%
0
Google views of our "best abandoned cart recovery apps" post, which got 1 click. Our fastest win

What US buyers type into Google each month

Searches per month, US (Ahrefs, 23 Oct). Our category words in blue.

→

Voice-call searches barely exist on Google

Almost nobody types "AI that calls abandoned carts" into Google. They ask ChatGPT instead. That's why AI visibility matters more for us than classic rankings.

→

Page 1, but no clicks

Positions 4–10 get 75% of our Google views but only 4.8% of clicks. Google's AI answer often replies first. Being the page that answer quotes is the goal.

→

What already works

Our ROI calculator ranks #2 in US Google for "abandoned checkout calculator" (team check, 28 Oct). The team also sees us in some AI Mode, AI Overview and ChatGPT answers; we will measure this from the US next.

Search Console via Ahrefs, 1 Jul to 3 Oct 2026 (no data after 3 Oct). About 74% of our estimated organic traffic lands on old posts we plan to prune, so a dip is expected and intended.

10Our DR, explained

DR jumped in September because of spam links, not real trust.

DR and the number of linking sites, month by month

Blue line = DR (left). Grey bars = linking sites (right).

Who our top 100 linking sites are

Ahrefs, 23 Oct, sorted by their DR

1

DR can fall as fast as it rises

It went 19 → 7 between January and March. Spam sites disappear, and 238 sites have already stopped linking to us.

2

Our real links are few but good

Press (EU-Startups, Tech.eu), Crunchbase, F6S, HubSpot, Omnisend and about 15 real articles. Only 38 sites link using our name.

3

High DR alone doesn't bring buyers

Consio has DR 60 and gets about 17 Google visits a month. Loop has DR 43 and gets 0. AI recommends them for other reasons (section 08).

Ahrefs, 23 and 29 Oct 2026. Spam = auto-generated "SEO checker" sites, link farms, and links about iGaming or link selling that mention outcraft.ai. Removing them from Google (disavow) protects us, but Ahrefs ignores disavow, so DR won't change.

12Our plan

Five steps: fix the story first, then build authority.

1

Content strategy

Write for the ICP only: what Shopify brands search, ask AI and worry about.

Owner: GEO + writing team
2

Prune and rewrite

Remove or rewrite old B2B posts and pages to match the new Brand Book, with redirects.

Owner: SEO + writing team
3

One source of truth

A fixed fact sheet (entity map) about Outcraft that every page and profile follows.

Done: Master Entity doc, Entity Map
4

Clean old citations

Update bios, descriptions, listings and links across the web. Takes 3–4 months; 6 for Google to fully trust it.

Owner: Sami's team, Marketing
5

New answers + links

New pages that answer real buyer questions, then strong links and PR to those pages.

Provider from next month

Timeline

Dark blue = main focus, light blue = ongoing. Done so far: 64 logged actions (32 completed, 17 in progress, 8 waiting on others, 6 handed to other teams, 1 planned).

13What to expect

DR 40 is realistic in 4–6 months, not in 4 weeks.

Expected DR range

Blue = with the link provider. Grey = without it.

2530354045
Number that shows real progressTodayGoal by end of Jan
AI names us (buyer didn't ask about us)9 of 243 (3.7%)*Clearly higher in the US re-run
AI answers about us with the old B2B story7 of 10Most answers on the new story
AI confuses us with outcraftai.com4 of 10Rare
Sites linking to us by name38Steadily up
Google clicks from buyer searches10 in 3 monthsGrowing every month
Shopify App Store listingNoneLive, with first reviews
Profiles with the correct story (34 planned)Not reportedAll 34

DR ranges are estimates. DR uses a log scale: going from 30 to 40 takes several times more strong links than 20 to 30. One strong link moves us about 0–1 point. Spam sites dropping away can lower DR. *Not measured from the US yet.

14The $2,500 link package

Worth trying, if we agree these 9 points in writing first.

Good

A trusted provider with 12 years' experience. PR, guest posts, wikis and link insertions, built on our data and new positioning. Also promises traffic and AI visibility, not just a score.

Watch out

"Guaranteed DR 40+" is the red flag in any link deal. The cheapest way to hit a DR number is spam networks, the same kind of links that already inflate our DR. Skip the $300 "1-month boost": as our 19 → 7 drop shows, it doesn't last.

Timing

Start in December, once the core pages and FAQ are fixed. Then every new link supports the new story, not the old one.

Get these in writing before paying

  1. Site list up front, with each site's real traffic, topic and country
  2. No spam networks, link farms, or footer and sidebar links
  3. Links only to new pages: homepage, solution pages, ROI calculator. None to old posts
  4. Link text mostly our name: "Outcraft", "Outcraft AI", "outcraft.ai"
  5. Our approved description on every placement (AI sales team for ecommerce brands)
  6. Paid links labelled as Google asks ("sponsored")
  7. Wikis explained: Wikipedia needs independent press; Wikidata is realistic
  8. A list of every live link, so we can check each one ourselves
  9. We can reject any site before it goes live

15Action plan

What we do, month by month.

16What we need to finish

Six things, then we re-measure from the US.

1

Two free keys

SerpApi (Google AI answers from the US) and Gemini. They unlock the US re-run.

2

October Search Console data

Our Google data stops on 3 Oct. Reconnect it, or export 1–31 Oct.

3

The live Retell URL

Plus prices, link type and dates for the two MeUp links.

4

Status of the 34 profiles

Which are claimed, and which carry the new description.

5

URLs of new pages

Pages published on 29 Oct and after, so we track them.

6

Open answers

Pricing, the free start, the $500 offer, and the CS/Data and Sales questions.

Method and limits

AI answers: 110 questions in ChatGPT and Gemini (logged out) via Prism-GEO, 28–29 Oct 2026, from Bangladesh. 2 Gemini error answers removed. "Unbranded" = questions that name no company (102 questions, 243 answers). Links and DR: Ahrefs API, 23 and 29 Oct; link classes (spam, editorial) are our own labels. Google: Search Console via Ahrefs, Jul to 3 Oct. Live checks: raw page source and a real browser, 31 Oct. Not covered yet: US answers, Google AI Overviews and AI Mode, Perplexity. Competitor claims and prices are as published.